Sepia

Research · March 12, 2026 · 7 min

The record should explain its confidence.

A suggested match is useful only when the operator can see why the system believes it.

A Sepia Labs research lead reviews evidence and confidence notes with two teammates in the office library.
Illustrative field storyArc House

Two people named Sam Lee appear in Arc House records. One submitted a renovation inquiry; the other supplied lighting on a project three years ago. Elise Chen sees a suggested match, but a confident interface is not the same as a trustworthy decision.

Confidence needs evidence

Identity resolution should expose the matching email, company, phone, project, and channel signals that produced the suggestion. Ambiguity is information, not an error to hide.

Prepare the merge. Keep the judgment human.

Sepia presents the overlap, the contradiction, and the consequences before anything combines. Elise can approve, reject, or leave the records separate with a clear reason.

Continue readingWhen automation should stop and ask.